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55+ Selling Myths – How to Close More Sales, The Secrets that Work
January 21 @ 12:15 pm - 12:45 pm
Roland Nairnsey, president of New Home Sales Coach is back at the NAHB International Builder’s Show and sharing the secrets to selling to the 55+ community. He’ll coach you on ways to close more sales with strategies specifically designed for this older generation.
The 55+ market is still one of the fastest growing housing segments, and these consumers are continually redefining what the “retirement lifestyle” looks like. If you find yourself selling homes to older buyers, 55+ Housing Central is where you’ll discover current trends, identify what makes the boomer market different, refine your strategies to work with this growing number of potential buyers, and close more sales. There’s something for everyone who wants to succeed with their boomer clients at 55+ Housing Central.