Inventory homes are taking longer to move, and many builders are feeling the pressure as margins narrow and buyers lean toward building new. It’s time to change the story.
Join industry experts Meredith Oliver and Roland Nairnsey for this powerful encore webinar from IBS: MAP IT Out—The Best Route to Selling Aging Inventory Homes. In this one-hour session, you’ll discover a proven, step-by-step framework designed to transform stale listings into sold homes—without sacrificing profit.
Using the MAP Method; Marketing, Appearance, Pricing, and Promotion, Meredith and Roland will share actionable strategies they’ve successfully implemented with builders nationwide. You’ll uncover how to:
Pinpoint marketing gaps that quietly suppress buyer interest.
Refresh the look, message, and perceived value of existing inventory.
Apply pricing and incentives strategically to create urgency, not desperation.
Reignite your Online Sales Counselors and Sales Teams to uncover hidden opportunities within your current pipeline.
Expect practical checklists, real-world before-and-afters, and measurable takeaways you can implement immediately. Walk away with a refreshed strategy to reposition aging homes, protect your margins, and generate momentum in your market.
Reserve your spot today and get ready to MAP your way to faster closings!
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