ROLAND NAIRNSEY - NEW HOME SALES PLUS BLOG
Creating Your Own Traffic with Matt Riley-Speaker at the Sales and Marketing Retreat
Are your salespeople suffering from the GMS? Good Market Syndrome as Matt Riley likes to call it. Matt is the Vice President at GroupTwo Advertising and has almost two decades of front line experience with extensive knowledge of technology and builder challenges and has pioneered sales and marketing innovations that deliver substantial results. Matt has not only significantly increased profits for builders (as a builder himself) but has created fulfilling and meaningful experiences for homeowners all over the country.
Matt will be speaking live and in person at our upcoming Tropical Sales and Management Retreat this Fall at Margaritaville on Hollywood Beach Florida. So we thought you might like to listen to his recent podcast with Anya and learn how to navigate this current market. To learn more about the topics and speakers at The Retreat, please visit: www.newhomesalesplus.com/retreat
We are excited to introduce our speakers, have you met them? Each week we’ll feature a different speaker so you can get to know them. This week it’s Matt Riley. Please scroll down and listen to his exciting podcast with Anya Chrisanthon.
Starting out as an on-site salesperson in 2004 to working his way up at his last homebuilding position of VP of Sales and Marketing, Matt has taken the reins in many high-level sales and marketing roles for homebuilding companies of all sizes and markets through-out the country. There are many reasons that Matt was recently selected to Professional Builder’s Forty Under 40, and NAHB’s One to Watch Award, including authoring “The New Home Builder’s Guide to Online Sales and Marketing” and leading his last homebuilding company to be a top 100 builder through an acute understanding of new digital trends and how to execute them. A trailblazer within builder sales and marketing, Matt really does do it all. You may have heard him speak at NAHB’s IBS, Pacific Coast Builder Conference, HomeBuilder Tech, and other industry conferences and events.
Anya Chrisanthon the popular podcaster, had Matt Riley on her podcast and they spoke about the topic of creating your own model traffic. Traffic may not be a problem for most homebuilders today, but it’s important to practice good habits now so you’d be well positioned when the market pivots. So take a
listen to Podcast :
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Thank you and happy selling!